Web development is a broad term for the work involved in developing a web site for the Internet (World Wide Web or an intranet(a private network). This can include web design, web content development, client liaison,client-side,server-sidescripting,webserver and network security configuration,and e-commerce development.However, among web professionals, "web development" usually refers to the main non-design aspects of building web sites: writing markup and coding.Web development can range from developing the simplest static single page of plain text to the most complex web-based internet applications, electronic businesses, or social network services.
Website is your organization's face to your online customers, hence website promotion and gaining top ranking in various search engines like Google, Yahoo, MSN etc. is very essential and important step. According to the available statistics, 85% of users come to your website through search engines; hence gaining top ranking in SERPs (Search Engine Result Pages) is very crucial to get unending traffic to your website. Search Engine Optimization is a process to make your web pages search engine friendly, implementing the meta tags and keywords, content optimization and finally working on link building to gain quality links.